Rooted in 111 years of innovation, SHARP is at the forefront of merging its understanding of modern-day challenges and the ability to curate technologically driven solutions. Recently at its signature SHARP Tech Day held in Tokyo, Japan, the innovator unveiled its technology strategy for the future to local Japanese governments representatives, foreign embassies and government representatives of the Philippines, Thailand, Vietnam, Malaysia and Singapore; both local and foreign business partners and media.

“SHARP Tech Day marks the beginning of a new generation of technological transformation that will inspire many more new innovations to come. The new innovations from SHARP are in the area of AI, EV Solutions, Green Energy, Next Communication, Semiconductor and Robotics. My vision is to see SHARP’s game changing technologies make life and work easier and safer. Thus, speed and determination are two important factors that will drive our technology advancement,” explained SHARP Corporation President and CEO, Robert Wu.

SHARP exhibited over 40 technology solutions across four key categories in an experiential manner. “We are proud to put forward four game-changing innovations which we believe redefine, ‘The Future of Smart Living’, ‘The Future of Smart Cities’, ‘The Future of Smart Industry’, and ‘The Future of Sustainability’. It is an honour to host key decision makers in government and industry to experience the application of our connected products and services

first-hand and witness its potential in transforming the way we live and work,” explained Executive Managing Officer, Chief Technology Officer, Head of R & D Mototaka Taneya.

The Future of Smart Living

Centred on the theme “Less Is More”, SHARP showcased its latest Smart Living Solutions including proposals powered by Artificial Intelligence (AI) teaming with start-ups and products applying its unique nature technology. Guided by the needs of consumers’ modern lifestyles, SHARP aspires to enrich households with greater convenience and comfort.

The Future of Smart Cities

In the wake of unexpected hazardous situations, SHARP’s vision to enforce “Better Safety” in cities is reflected in its exhibits. A local 5G disaster relief solution “Instant 5G Network” houses a set of equipment such as batteries and application servers that can easily create a local 5G environment in a waterproof luggage bag. Mobility is another crucial part of developing smart cities. In this vein, SHARP continues to be a critical innovator in enhancing safety for drivers through its AI driving-assistance feature.

The Future of Smart Industry

Focused on integrating “Better Efficiency”, SHARP’s Smarter Office through XR and Smarter Logistic with robotics improves logistical efficiency. In addition, the brand’s breakthrough Smart Manufacturing and Smart Laboratory technology, powered by AI and Sensing T echnology, provides exceptional, future-oriented manufacturing and bioengineering solutions.

The Future of Sustainability

In tune with global demand for sustainable solutions, SHARP is turning heads with innovations in Green Energy and Green Digital Communication. Its pioneering solar development is compatible with applications at home and for businesses, with breakthrough capabilities to innovate new solar modules for the electric vehicle (EV) industry and outer space. Adding on to the sustainability line-up, Sharp IGZO backplane realizes high visibility of the new electronic paper display or ePoster at zero watts (“0W”) power consumption when displaying a still image. The ePoster, which was a collaboration with E Ink Holdings Inc, now comes in A2-size, a standard poster size.

Nurturing synergy among innovators

Beyond developing innovative solutions, SHARP believes in playing a bigger role of bringing innovators together to form synergies that elevate technology advancements and speed to market. SHARP has released specifications of its edge AI technology and established a system that facilitates cooperation and collaboration. Believing that start-ups possess a wealth of ideas and technologies, SHARP has since engaged with 5 start-ups to further develop generative AI technology. SHARP’s strategic partner, FOXCONN, also showcased their SUV Electric Vehicle as well as a series of automotive semiconductors, high-reliability automotive MCUs and LED IC control.

In the spirit of co-creating with people possessing various technologies and backgrounds, SHARP also organised a hackathon at the SHARP Tech Day, which welcomed ground- breaking ideas from engineers and designers involved in video equipment, corporations, teams or individuals from start-up companies and academia, regardless of industry or occupation. Challenged with redefining the new value of televisions in the future, participants developed applications and software prototypes under various themes such as “AI”, “Web3”, “QoL (Quality of life)”, and “Entertainment” among others.

Hackathon winner, Team Yukai na Nakama Tachi, who proposed the idea of an ‘AI assistant standing close by the family’, took home the coveted 1 million yen cash prize. SHARP is also considering a future joint development and acceleration support for the winning prototype.

the SHARP Tech Day was packed with a capacity crowd, all anticipated to see the innovations. The company trusts that the visitors would take home the knowledge about SHARP’s cutting-edge

innovations to spark conversations around adoption and new partnerships.

Click here to download high resolution photos and captions from SHARP Tech Day. #SharpBeAGameChanger

#SharpTechDay

About Sharp Corporation

Founded in 1912 by Tokuji Hayakawa, Sharp Corporation is a global technology company renowned for its expertise in both B2B and consumer innovation. As one of the largest consumer electronics companies, Sharp has a presence in 8 regions, including America, Europe, Middle East, Africa, China, Hong Kong, Taiwan, and Asia Pacific, with over 70 wholly owned branches and subsidiaries.

A testimony of unwavering commitment to innovation, quality, and sustainability,

Sharp has continuously evolving with original products, from the “Ever-Sharp” mechanical pencils to the world’s first LCD electronic calculators. Driven by originality and the founder’s spirit of sincerity and creativity, the company aims to help organisations of all sizes enhance performance and adapt to the future through innovative home and business products and services. Sharp will continue to revolutionise the world through its business vision of “Changing the world with 8K+5G and AIoT.”

As of March 31, 2023, Sharp Corporation employs 46,206 people around the world and recorded consolidated annual sales of 2,548,117 million yen for the fiscal year ended March 31, 2023.

Sharp is committed to being a socially responsible company, conducting its operations with concern for the impact of its activities on its customers, suppliers, employees, communities, and other stakeholders, as well as the environment. Under its long-term environmental vision, “SHARP Eco Vision 2050,” there are three main areas: “climate change,” “resource recycling,” and “safety and security.” The company aims for an overall positive impact on society by contributing to the environment, culture, benefits, welfare, and quality of life for people throughout the world.

For more information, please visit https://global.sharp/

For more information contact: Sharp Corporation
Corporate Public Relations Email: kouhou-k@sharp.co.jp

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Sharp has leveled up its game again by providing a game changer entertainment for the Philippine market with its launch of the Sharp Aquos XLED TV. From its standard DK1X Series providing unbeatable experience, followed by its gaming TV, DL1X Series bringing real experience, Sharp has once again leveraged its technology producing the all new XLED TV that offers True to Life Experience.

Offering 65” (4T-C65FV1X) and 75” (4T-C75FV1X) model, this new product sets a new standard as it combines the best part of LCD and OLED TVs. This model is set to define a new generation flagship TV with artistic design, as well as excellent innovations, bringing users a “True to Life” viewing experience reaching new heights. The Aquos XLED 4K TV has proven to be the best TV Sharp has produced in the 4K segment over the years as it delivers exceptional picture and audio quality with its unique True Brightness, True Color, and Immersive Sound. Also, this product has won the 2023 IF Design Award.

“At Sharp, we are committed to make effort to deliver high-quality, value-added products, and excellent after-sales service to Filipino families. We believe that every home deserves the best in entertainment, and our Aquos XLED TV represent this vision.”, said Mr. Kazuo Kito, President and General Manager of Sharp Philippines.

True Brightness

The SHARP AQUOS XLED 4K TV features Xtreme mini-LED technology, presenting the highest dimming zone in its class for true brightness. With over 2,000 backlight dimming zones, it offers unrivalled dynamic colour contrast that sets it apart from other brands in the market. Moreover, the dramatically increased 88x* backlight LEDs bring 6x* peak brightness compared to conventional displays, creating a dazzling display.

True Colour

Designed with Deep Chroma Quantum Dot technology, the SHARP AQUOS XLED 4K TV displays the highest colour coverage in the history of the AQUOS TVs, with over 20% more colour gamut coverage area compared to conventional displays. This allows the 2023 AQUOS XLED 4K TV to deliver realistic object colours and a true-to-life visual experience.

Immersive Sound

To provide an unparalleled audio experience, the cutting-edge Sharp Aquos XLED boasts Dolby Atmos technology. This innovative feature is enhanced by the inclusion of advanced ARSS+ surround speaker system, featuring a total of 11 speakers perfectly positioned to create a 3D sound field and clear. These speakers excel in delivering exceptional sound quality across all frequencies including high, mid, and low ranges. With the Aquos XLED, be prepared to be fully immersed in a truly captivating audio performance.

Google TV

In addition to elevating the visual and audio experience, the SHARP AQUOS XLED 4K TV is seamlessly integrated with Google TV. Through this, users can say goodbye to the hassle of switching between multiple apps, effortlessly explore a vast library of over 400,000* movies, TV episodes, and live TV channels, conveniently organized according to user’s preferred genres and interests. 

Latest Dolby Technology

The new model has also the Dolby Vision IQ, which intelligently optimizes your TV for a perfect picture in your room at every moment.  Dolby Atmos immerses you in your favorite entertainment with sound that moves all around you with breathtaking realism.

Unleash True Experience Event

Along with Sharp’s Aquos XLED Launching Event is its ‘Unleash True Experience’ event, which was held last August 1 – 6, 2023 at Festival Mall, Alabang. Sharp Tekken Tournament and Cosplay Fest were held on the exhibit area which showcased multiple talents from the gaming community and to cosplayers all over the South and nearby cities. All the events portrayed Sharp’s Japan Technology wherein it shows Sharp’s commitment to providing Japan quality products for every Filipino household.

For more updates and information regarding this new product, please visit Sharp Official Website at https://ph.sharp/ and Sharp Facebook Official Page at https://www.facebook.com/SharpPhilippines. You may also visit the leading appliance stores near you to check our introductory price.

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Sharp Corporation (Sharp) will participate in CES 2023 in Las Vegas, Nevada, United States, to be held from January 5 to 8, 2023. CES is one of the largest and most influential tech events in the world.

Sharp will exhibit advanced technologies and products that embody the company’s ESG-focused management under the four themes of New Energy, Automotive, AR/VR, and TV.

Exhibit Highlights

1. The latest New Energy technologies that contribute to carbon neutrality

Sharp will unveil for the first time outside of Japan the LC-LH (Liquid and Crystal Light Harvesting), an indoor photovoltaic device developed by integrating dye-sensitized solar cells and the company’s long-cultivated LCD technology. Sharp will also exhibit perovskite solar cells, which are attracting attention as the next generation of solar cells. Because they are thin, lightweight, and flexible, they are expected to contribute to even wider use of solar power.

2. Advanced Automotive devices that support safe and environmentally conscious driving

Sharp will introduce the Passenger Information Display utilizing viewing angle control. By controlling the viewing angle, the driver will not be able to see the display image while driving so they can concentrate on driving. Sharp will also exhibit a prototype of a Driver Monitoring System. A camera module integrated with the display keeps an eye on the driver. In addition, Sharp will show a compound photovoltaic module with the world’s highest*² conversion efficiency, which is expected to be installed on vehicles such as EVs, as well as used in aerospace and aviation applications.

3. Various devices and head-mounted displays (HMD) for AR/VR

Sharp will exhibit for the first time an ultra-lightweight HMD prototype for VR equipped with its latest devices, such as an ultra-high-resolution display, ultra-high-speed autofocus camera, and ultra-compact proximity sensor. Sharp will also demonstrate the world’s thinnest*³ ultra-compact camera module, a distance sensor that helps HMD wearers avoid collisions with people and objects, and other AR/VR related devices that provide users with a realistic sense of being immersed in images safely and more comfortably.

4. Flagship AQUOS XLED TV model for the global market

Sharp will exhibit the flagship AQUOS XLED TV model for the global market. Visitors can experience a new generation of images with outstanding brightness and color expression created by mini LED backlighting and quantum-dot technology. In addition, Sharp will unveil a prototype of one of the world’s largest*⁴ 120-inch model*⁵ for the first time.

Location of Sharp Booth

Petrus Ballroom, Wynn Las Vegas Hotel
3131 Las Vegas Blvd., Las Vegas, NV 89109, U.S.A.

Exhibit Dates and Time

January 5 to January 8, 2023 (Thursday to Sunday); hours: 10 a.m. – 5 p.m.

*1 Sharp will exhibit at a venue separate from the Las Vegas Convention Center, the main venue of CES 2023.

*2 As of December 15, 2022, for photovoltaic modules at the research level (according to Sharp findings)

*3 As of December 15, 2022, for camera modules (according to Sharp findings)

*4 As of December 15, 2022, for LCDs equipped with mini LED backlights (according to Sharp findings)

*5 The 120-inch AQUOS XLED is not equipped with a tuner for receiving TV broadcasts.

■ Exhibit Highlights (tentative)

*6 Conversion efficiency confirmed by the National Institute of Advanced Industrial Science and Technology (AIST; one of several organizations around the world that officially certifies energy conversion efficiency measurements in solar cells) in February 2022 (Module surface approx. 965 square centimeters; maximum output 31.51 W)

*7 Time of Flight: A method for measuring distance based on the time it takes for radiated light to reflect off an object and return to the sensor

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Your all season laundry essential is here with Sharp providing the best solution to your laundry needs, while providing comfort and convenience for all lifestyles. With a lot of challenges arising due to changing weather conditions especially the occurrence of rainy season, Sharp is here to provide the best quality of life to its customers, uplifting daily households and providing a life of ease through its reliable products.

Sharp remains to be one of the top brand in market share for washing machines in the Philippines with its wide range of high quality and innovative offerings from its Semi-automatic to Top Load products. The brand was recognized as the ‘Most Trusted Brand’ for washing machine by Reader’s Digest for 11 consecutive years and continues its local production wherein it recently celebrated its 10th million mark of production providing only the best products to every Filipino.

If you are looking for the best fully automatic washing machine products in the market, Sharp is definitely the best choice with its one of a kind innovative and problem solving features.

Works with Low Water Pressure

Sharp solves your problem with its Low Water Pressure Operation feature wherein its valve can operate for as low as 0.01 MPa or 1.45 PSI (water pressure), meaning the machine can still operate even on areas with low water pressure or low electricity flow. 

Tough and Durable Rust Free Body

Sharp products are ready for all weather conditions in the Philippines as it is equipped with plastic body and rust proof feature that makes the product perfect for any season. Plus, it has a stainless tub making it the best option for long time use with its durability. 

Energy Saving and Gentle on Clothes

Models with Direct Drive Inverter Motor is also more efficient, saves energy, and provides bigger savings. It also has a variable speed wash feature that freely adjusts the flow intensity and speed of water according to the material and Ultra Wash technology for more efficient washing. Models with Direct Drive Inverter includes ES-JX105A9(GY)(10.5kg), ES-FA10AX-GY(10kg), and ES-FA90AX-GY(9kg).

Your best choice for Fully Auto Washing Machine Products

Sharp is proud of its original No Holes Tub (ES-S115HP-SL(11.5kg), ES-S95HP-GY(9.5kg), and ES-U75GP-BL(7.5kg), wherein it is equipped with No Holes Tub Technology providing more hygienic laundry, is gentle on clothes, and lets you save up to 30% more water.

In partnership also with Procter & Gamble (P&G), one of the leading consumer goods brand, the model ES-PG750P(7.5kg) was developed. This unit has its very own Ariel Wash Cycle that can deliver superior wash cleaning and stain removal with the use of Ariel detergents. Also, when you buy this model on selected Sharp Koten events, you will get free 2pcs of 1kg. Liquid Ariel detergent (*while supplies lasts).

To surely match your efficient laundry experience, Sharp Laundry Basket will be given away for free when you purchase any Fully Automatic Washing Machine until December 31, 2022. Both rain or shine, Sharp is indeed your best laundry partner providing you only the best and convenient solutions.

Air Purifier with Dehumidifier

Sharp Air Purifier Dehumidifier

Aside from providing instant laundry solutions and convenience, Sharp also provides the best deal to its customers with its Air Purifier with Dehumidifying feature.

Sharp provides a total solution to your laundry problem with its Air Purifier with Dehumidifier (DW-E16FP-W, 24sq.m). After laundry time, one problem with drying clothes especially this rainy season is the increased moisture in the environment causing mold build up and bad odor. This product is equipped with Plasmacluster Ion Technology that is proven to deactivate 99.9% of airborne viruses and bacteria. It controls the humidity level in the air so you can freely dry your clothes without worrying about the odor or even mold build up due to the wet environment.

Truly, Sharp provides best solution for all weather conditions, providing only the best and quality products for your everyday needs. Sharp will continue its commitment of delivering comfort, convenience, and innovation to every Filipino household providing reliable and value for money products.

All washing machine and air purifier models are available at leading stores nationwide including Official Sharp Flagship Store on Lazada and Shopee. For more information, please visit https://ph.sharp/.

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