1.0MYJUICYNEThttps://my-juicy.netadminhttps://my-juicy.net/author/adminBayad Notched Bronze in the 2022 Asia Pacific Stevie Award - MYJUICYNETrich600338<blockquote class="wp-embedded-content" data-secret="vW0S4Dlxyk"><a href="https://my-juicy.net/2022/09/bayad-notched-bronze-in-2022-asia.html">Bayad Notched Bronze in the 2022 Asia Pacific Stevie Award</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://my-juicy.net/2022/09/bayad-notched-bronze-in-2022-asia.html/embed#?secret=vW0S4Dlxyk" width="600" height="338" title="“Bayad Notched Bronze in the 2022 Asia Pacific Stevie Award” — MYJUICYNET" data-secret="vW0S4Dlxyk" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript"> /* <![CDATA[ */ /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); /* ]]> */ </script> https://my-juicy.net/wp-content/uploads/2022/09/Screen-Shot-2022-10-15-at-10.07.31-AM.png1146600Bayad, the biggest and widest multi-channel payment platform in the Philippines and a subsidiary of Manila Electric Company (Meralco), emerged among renowned marketing brands during the 2022 Asia Pacific Stevie Awards, a premier award-giving program designed to reward and celebrate the positive contributions of organizations and professionals across 29 nations of the Asia Pacific region. Judged by an independent panel of industry leaders and marketing experts, Bayad bags the Bronze Stevie in the Innovation in Rebranding category, where it articulates its brand transformation in its essay entry titled Meralco's Bayad Center to Bayad: How a traditional bills payment brand authority in the Philippines adapted to the digital age. The said essay underscored how the company transformed itself from a traditional over the counter payment center franchisor (Bayad Center) into a full-service fintech company (Bayad), offering a full suite of financial products and services which introduces its own digital channels, the Bayad App and Bayad Online. “This award is a humble recognition on our continuous drive for innovation as we propel programs that aim to preserve the heritage and equity of our 25-year old business, while also strengthening our advocacies on financial inclusion during this digital age.”, says Wendell P. Labre, Bayad AVP for Corporate Branding & Marketing Services.